{"id":50082,"date":"2023-10-20T16:30:08","date_gmt":"2023-10-20T20:30:08","guid":{"rendered":"https:\/\/www.jumpstartinc.org\/?p=50082"},"modified":"2025-06-19T12:00:32","modified_gmt":"2025-06-19T16:00:32","slug":"entrepreneur-spotlight-hermes-ortiz-of-ortiz-art-drafts-designs","status":"publish","type":"post","link":"https:\/\/jumpstartinc.org\/entrepreneur-spotlight\/entrepreneur-spotlight-hermes-ortiz-of-ortiz-art-drafts-designs","title":{"rendered":"Entrepreneur Spotlight: Hermes Ortiz of Ortiz Art Drafts Designs"},"content":{"rendered":"

Like much in life, entrepreneurship often depends on knowing the right people. In Northeast Ohio\u2019s Hispanic-Latino business community, the old adage rings especially true. Hermes Ortiz, owner of Ortiz Art Drafts Designs<\/a>, is purposefully intertwined with his community. These days, Hermes is an established business owner, and he serves as an ambassador of sorts for Cleveland’s Spanish-speaking entrepreneurs, actively working to strengthen networks, build relationships and foster opportunities.<\/p>\n

Along with his wife Jeanette, Hermes started Ortiz Art Drafts Designs in 2017 and for years fulfilled custom embroidery orders out of their basement. Jeanette handles all the administrative requirements \u2013 managing payroll, running invoices, processing orders and more.<\/p>\n

While the Ortiz\u2019s are originally from Puerto Rico, they moved to Cleveland eight years ago in the dead of winter. Though the lake effect snow gave them a run for their money, the Ortiz\u2019s didn\u2019t leave.<\/p>\n

Instead, Hermes settled his family, started a visual design and marketing business and now, less than a decade later, he is a staple in Greater Cleveland\u2019s Hispanic community. Quietly\u2014and earnestly\u2014he connects with others; giving referrals, offering counsel, uncovering opportunities and providing graphic design and marketing services for local entrepreneurs.<\/p>\n

\"\"Hermes launched his brick-and-mortar as part of Las Tienditas del Mercado, the Northeast Ohio Hispanic Center for Economic Development\u2019s incubator space in the Clark-Fulton neighborhood. In 2020, Hermes again upgraded his operations to his own location in suburban Brooklyn, where he serves his clients in a modest strip of storefronts alongside a nail salon, barbershop and others.<\/p>\n

As a Latino-owned company, Spanish-speaking business owners started coming to Ortiz Art Drafts Designs for their marketing collateral \u2013 branded pens, stickers, t-shirts, door decals and more. Then came orders for bilingual signs, requests for logo designs and even custom PPE during the COVID-19 pandemic. Soon, Hermes was helping contractors who started construction companies but had trouble reading renderings and floor plans as non-native English speakers.<\/p>\n

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\u201cThe Spanish community helped me make my business. I\u2019m returning the favor.\u201d<\/span><\/p>\n