{"id":48844,"date":"2023-03-20T21:54:51","date_gmt":"2023-03-21T01:54:51","guid":{"rendered":"https:\/\/www.jumpstartinc.org\/?p=48844"},"modified":"2025-07-21T12:27:19","modified_gmt":"2025-07-21T16:27:19","slug":"entrepreneur-spotlight-nicole-paolozzi-ondecare","status":"publish","type":"post","link":"https:\/\/jumpstartinc.org\/entrepreneur-spotlight\/entrepreneur-spotlight-nicole-paolozzi-ondecare","title":{"rendered":"Entrepreneur Spotlight: Nicole Paolozzi, OndeCare"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p class=\"lead\">It is often said that \u2018necessity is the mother of invention,\u2019 and for Nicole Paolozzi, founder of <a href=\"https:\/\/ondecare.com\/\" target=\"_blank\" rel=\"noopener\">OndeCare<\/a>, her past life as a single mom working a demanding job in Chicago planted the seeds for her current company\u2019s success.<\/p>\n<p>\u201cBack then, when I was traveling to the UK every six weeks, I used to dream of a taxi dispatch service that would drop off someone I implicitly trusted\u2014a retired teacher or nurse or paraprofessional\u2014to watch my child so I could balance the demands of my career with my home life,\u201d Paolozzi says.<\/p>\n<p>Years later, the dream resurfaced. Though the situation changed, her need for quality caregivers was as imperative as ever. With her mother-in-law in a wheelchair and her father-in-law diagnosed with Parkinson&#8217;s, Paolozzi moved her family back to Ohio to help support them as they aged.<\/p>\n<p>\u201cWe were failing them miserably,\u201d Paolozzi continues. \u201cThe available resources \u2013 the home care agencies couldn&#8217;t help. I was calling the fire department to go pick my father-in-law up off the floor and I thought to myself, \u2018there has to be a better way.\u2019\u201d<\/p>\n<p>When her father-in-law passed away, Paolozzi set out to deconstruct the problem she had been mulling over.<\/p>\n<hr \/>\n<blockquote class=\"blockquote\">\n<p><em>&#8220;You have to learn the depth of the problem before you can build the solution.\u201d<\/em><\/p>\n<footer class=\"blockquote-footer\">Nicole Paolozzi, OndeCare<\/footer>\n<\/blockquote>\n<hr \/>\n<p>She used her experience from previous jobs to evaluate market potential and competitive analysis. Through her research, Paolozzi realized an improved marketplace solution was the answer. From there, she began to create OndeCare\u2014short for On Demand Care.<\/p>\n<p>OndeCare is a one-stop app that matches families with professional, in-home care for their loved ones of all ages and needs while creating worthwhile caregiving jobs. The platform empowers caregivers to set their schedules and pay rates, offering flexibility and providing a platform to promote their services. The app does the heavy lifting\u2014pairing open assignments with users&#8217; requirements, automatically inviting bidding opportunities and providing 24\/7 guidance and support. A concierge team manages each client-caregiver assignment and helps navigate any challenges or changes that may arise.<\/p>\n<p>As for Paolozzi, she is wary of being deemed an entrepreneur. Not only does she insist she\u2019s an accidental entrepreneur, but she clarifies further, pointing out that she\u2019s actually an <em>operating entrepreneur<\/em> when asked about her experience as a tech startup.<\/p>\n<p>\u201cTechnology is a way to improve processes and I used the solutions available to me to make it happen,\u201d she explains. \u201cWhile we are a tech-enabled marketplace, OndeCare is a service organization.\u201d<\/p>\n<h2>Taking Care of Business<\/h2>\n<p>Paolozzi might be particular about how the details of entrepreneurship apply to her, but her background in Six Sigma\u2014a data-driven business strategy that focuses on reducing uncertainties to solve process problems and eliminate defects\u2014made her ripe for the startup world.<\/p>\n<p>Paolozzi even built the first iteration of OndeCare herself, purchasing a basic instance and augmenting the MVP to suit her needs.<\/p>\n<p>Paolozzi\u2019s journey to scaling the OndeCare platform is a testament to the power of network connections. She was first introduced to JumpStart when working with her husband at their business consulting firm and creating market opportunity assessment training for economic development organizations. Her work with ecosystem players like <a href=\"https:\/\/northeastohioregion.com\/\" target=\"_blank\" rel=\"noopener\">Team NEO<\/a> and the <a href=\"https:\/\/ybi.org\/\" target=\"_blank\" rel=\"noopener\">Youngstown Business Incubator<\/a> put her in the same circles as JumpStart.<\/p>\n<p>After a few attempts applying for funding from local lenders, Paolozzi worked with a JumpStart advisor to perfect her pitch, prepare for capital and secure an innovation grant from <a href=\"https:\/\/www.glideit.org\/\" target=\"_blank\" rel=\"noopener\">GLIDE<\/a>. From there, Paolozzi joined national programs like Techstars and gBETA which helped her connect to investors on her target list.<\/p>\n<p>\u201cFrom JumpStart to GLIDE to Techstars\u2014those were the stepping stones for OndeCare,\u201d she explains. \u201cWe wouldn\u2019t be where we are today if we didn\u2019t have those resources.\u201d<\/p>\n<p>As a woman tech founder, raising the venture capital necessary to expand her platform is a challenge. <a href=\"https:\/\/sb.co\/female-founder-stats\/#references\" target=\"_blank\" rel=\"noopener\">A 2021 report from Springboard<\/a> found that on average, only 3% of VC funding goes to women-led startups. <a href=\"https:\/\/www.jumpstartinc.org\/black-history-perspective-on-confronting-disparities-in-tech\/\" target=\"_blank\" rel=\"noopener\">Black women founders receive even less<\/a>. But women-founded companies in VC portfolios often outperform those founded by men, generating a 35% higher ROI than their male counterparts.<\/p>\n<p>\u201cYou can get disenchanted and angry if you let yourself,\u201d she says. \u201cIf I focused on the facts and let those get me down, I would have closed my doors years ago. Instead, I accept the reality, reframe my thinking and consider what\u2019s positive.\u201d<\/p>\n<p>Currently, Paolozzi leverages JumpStart\u2019s Entrepreneur-in-Residence services to talk through sales, digital marketing needs and reducing her customer acquisition costs. At the end of last year, OndeCare launched in the DC metro area, and she is finalizing an agreement with a regional health insurance payer so OndeCare can be offered to their Medicare Advantage members.<\/p>\n<p>Paolozzi believes the future for tech startups in Ohio is promising, especially as more investors are taking notice of the region and bringing venture capital to the state.<\/p>\n<p>\u201cMy view is what\u2019s good for Columbus is good for Cleveland,\u201d Paolozzi suggests. \u201cLet\u2019s not engage in a competition until there\u2019s real money to compete for.\u201d<\/p>\n<p>But just like the success rates of women entrepreneurs raising VC funds, she doesn\u2019t give much attention to rivalries.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":25,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3,33],"tags":[],"class_list":["post-48844","post","type-post","status-publish","format-standard","hentry","category-entrepreneur-spotlight","category-success-stories"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v26.0) - 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